FindMeAPodcastHow to pitch a health podcast (and get a reply)
Most health podcast hosts get more pitches than they can answer. The ones that get a reply are short, specific and obviously written by someone who has actually listened to the show.
1. Listen before you write
You don't need to binge the back catalogue. Listen to part of two or three recent episodes and notice how the host interviews: clinical or conversational, long-form or quick tips, solo-heavy or guest-led. Check who has been on recently and what they talked about. That tells you whether your topic fits and how to frame it.
2. Keep the pitch short and true
Hosts can spot fake flattery instantly. A classic giveaway is praising "your latest episodes" to a show that hasn't published in months. Don't invent a connection. Say plainly why you are writing:
"I found your show through your episode with [guest], whose work I follow. I work in a similar area, but my angle is different: [one sentence]. I think your listeners would get a lot from [specific topic], especially since you've already covered [related episodes]. If that sounds useful, let me know the next step."
That's enough. You can reuse the skeleton, but write the specifics for each show. Never paste the same email to a list.
3. Pitch one topic, not your CV
Lead with the one subject you want to be known for and two or three talking points a listener could act on. Put credentials in one line. A pitch that tries to cover everything you know reads as "I'll talk about anything", which is exactly what hosts don't want.
4. Use the show's own route
If a show has a guest form or booking page, use it, and fill it in properly, rather than emailing the host with "here's my info". Following their process is the first signal that you'll be easy to work with. Every listing on FindMeAPodcast shows the route the show itself publishes and where we found it.
5. Follow up, politely, more than once
Busy hosts often reply only after the second, third or even fourth message. A short, friendly nudge a week or so apart is normal, not rude. Add something new each time if you can, like a recent result, a relevant news hook or a different angle, and stop if they say no.
6. When they say yes, prove you're a good guest
- Reply quickly and book through whatever system they use.
- Show up with a decent microphone, headphones and a stable connection. Never record from a phone in the car.
- Send a proper headshot and a short bio they can paste straight into the show notes.
- A quick thank-you video message after booking (a few seconds is plenty) shows you take their show seriously.
Next: how to choose the right podcasts to pitch and how to turn interviews into clients.